Wednesday, 28 September 2016

How to Think About Hustle

How to Think About Hustle written by John Jantsch read more at Duct Tape Marketing

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Marketing Podcast with Neil Patel

The word Hustle sometimes gets a bad wrap.

In days of old, it conjured up thoughts of Getting Hustled as in a scam. Even today its meaning can get lost in a work all day and night Gary V kind of hustle.

But I think there’s a middle ground – more like Charley Hustle – the player that prepares, works hard, and wins and loses with grace.

My guest for this week’s episode of the Duct Tape Marketing Podcast is Neil Patel, author of Hustle: The Power to Charge Your Life with Money, Meaning, and Momentum. He is also the founder of Quick Sprout, Crazy Egg, Hello Bar and KISSmetrics. Neil and I talk about how to find your passion and turn that momentum into a successful business that is both professionally and personally rewarding.

Neil knows all about hustle. Coming from a hard-working family, he has entrepreneurship in his blood and has helped companies like Amazon, NBC, GM, HP and Viacom grow their revenue. He was recognized as a top 100 entrepreneur under the age of 30 by President Obama and one of the top 100 entrepreneurs under the age of 35 by the United Nations.

Questions I ask Neil Patel:

  • You break the book up into three sections – Heart, Head & Habits. Can you explain how this ties into finding your passion?
  • “Hustle” can imply negative preconceptions; why did you choose this for your book’s title?
  • What is the “10-Minute Rule” and how has it changed your life?

What you’ll learn if you give a listen:

  • How exploring several paths, and failing at some, can reveal your true calling
  • Why stress is actually good for leveraging your career
  • How combining your “natural talent” with your other abilities can lead to a successful business

Learn more about Neil Patel and the amazing progress he’s made in marketing here. Buy Neil’s book, Hustle: The Power to Charge Your Life with Money, Meaning, and Momentum, here.



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