Why Cold Calling Goes Wrong

Why Cold Calling Goes Wrong written by John Jantsch read more at Duct Tape Marketing

Marketing Podcast with David Walter

In this episode of the Duct Tape Marketing Podcast, I interview David Walter, best-selling author of The Million Dollar Rebuttal and Stratospheric Lead Generation Secrets: Cold Calling is NOT a Numbers Game!

David’s claim to fame came from setting a record 15 appointments a day, every day for 6 months working at a PEO company, setting a total of over 1800 appointments!

David Walter is the Marketing Director at MSP SEO Factory, a company providing IT marketing to businesses in the United States. He also ran a telemarketing firm for 13 years and successfully helped businesses make millions with his unique cold calling strategies. Now he has written a book about cold calling and lead generation called The Million Dollar Rebuttal. David speaks at trade shows, Chambers of Commerce, webinars, and is a telemarketing & sales trainer for major companies. He is also a published author; his latest book is Stratospheric Lead Generations Secrets.

Questions I ask David Walter:

• What do you think is wrong with cold calling? How do people get it wrong?
• Is using social media now a way of cold calling?
• How do you get past the fact that someone who does need what you are doing but doesn’t let you talk?

What you’ll learn if you give a listen:

• The biggest thing that locks down cold calling
• How to go from “go make calls” to “Get in contact with…” principle
• How The Million Dollar Rebuttal and Stratospheric Lead Generation Secrets: Cold Calling is NOT a Numbers Game! is the 101 of cold calling

More about David Walter:

• To download a free copy of the book and unlock David’s video training click here
• To connect with David Walter reach out on LinkedIn or give him a call

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